14/07/2008...7:00 PM

ALIFE ™, Wear The Rainbow

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Alife, one of the coolest sneaker brand i know. I know Jamaicans are pretty traditional when it comes on to apparel, If is not a Nike, Adidas or a popular brand we just see it and think is foolishness or an imitation. but an Alife sneaker can be as much as 3x more expensive than an airforce [not saying because its more expensive it's better] and is way more durable as they are made of the same material used to make parachutes

Alife expanded into the world of sneakers not too long ago and to date they have been quite successful positioning themselves in some of the best retail doors across the world. Now as they begin to find the models that will help them reach long term success within the sneaker industry, the brand needs to develop some fresh ideas and products to continue to compete with the bigger sneaker companies out there. This latest pack from Alife does just that, dubbed the Fluorescent Pack, these sneakers feature a parachute material mixed with the vibrant colors making it perfect for the Summer. Make sure you go find yourself a pair now, these are available at various Alife retailers.

Built with the same material used make parachutes, could it be anymore durable.
I mean people jump out of planes and put their lives in the hands
of that material,and its in your shoe!
[any day dat start beg bread god a come!!]

www.myspace.com/alifenyc

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